BetStarters DataPilot

Your AI pilot for iGaming data.

DataPilot is BetStarters’ AI-Powered Business Intelligence product — an AI agent that pilots operators through their data, surfaces what matters, and turns dashboards into decisions. Pre-built dashboards for every team, a self-service builder for the metrics that are unique to your operation, and an AI assistant that answers questions in natural language and proactively surfaces the insights you would otherwise miss.

BI Capabilities

Pre-built dashboards

Executive, operations, marketing, finance, sportsbook trading, casino, retail and compliance dashboards — ready on day one, tuned to iGaming KPIs.

Self-service dashboard builder

Drag-and-drop dashboard composition for non-technical users. Build the view your team actually needs without filing a BI ticket.

Custom reports

Build, save and share custom reports across any data domain. Scheduled delivery to email, Slack and Teams included.

Drill-down everywhere

Every KPI, chart and number is drillable — from a single number on the C-suite dashboard down to the individual bet or transaction that produced it.

Cross-vertical analysis

Sportsbook, casino, retail, lottery and CRM data in one view. Player profitability across verticals, not in silos.

Mobile dashboards

Native mobile experience for the dashboards leadership actually checks during the day. Push alerts on KPI thresholds.

AI capabilities

Natural language queries

Ask the platform in plain language: ‘Show me deposits in Brazil yesterday compared with last Tuesday’. DataPilot translates the question into a query and renders the answer.

Automated insights

DataPilot proactively flags what changed and why — ‘Bonus efficiency in Peru dropped 12% last week, driven by a single promo segment’. No more hunting for the story in the data.

Anomaly detection

AI models continuously monitor every relevant metric and surface anomalies in real time — unusual deposit patterns, unexpected bet volumes, casino RTP drifts, churn spikes.

Predictive insights

Forecasts for NGR, deposits, active players, churn and bonus liability — generated from the live data and updated continuously.

Auto-generated narratives

Forecasts for NGR, deposits, active players, churn and bonus liability — generated from the live data and updated continuously.

Smart alerts

Configurable alerts on KPI thresholds, anomalies and predictions — delivered to email, Slack or Teams, with an AI-generated explanation of what is happening.

Use Cases

DataPilot fits the way every team in iGaming actually works.

Auto-generated morning brief with KPI movements, anomalies and recommended areas of attention.

Real-time NGR, GGR, bonus liability, settlement reconciliation, cohort LTV — with month-end close automation.

Campaign performance, attribution, cohort retention, bonus efficiency. Natural-language queries for fast hypothesis testing.

Live monitoring of deposits, withdrawals, KYC throughput, payment success rates, agent network performance.

Live exposure, top winners/losers, market profitability, trader performance dashboards with drill-downs.

Game performance, lobby placement impact, RTP monitoring, provider P&L.

Regulator-grade reports per jurisdiction, AML alerts, RG behavioural markers, audit-ready exports.
DataPilot and BetPilot — the Pilot family

Two AI agents. Two audiences. One narrative.

DataPilot and BetPilot share a deliberate design: an AI agent that guides — one for operators, one for players. Same brand language, complementary roles.

DataPilot guides operators through their data

AI-Powered Business Intelligence for C-suite, finance, marketing, operations and trading.

BetPilot guides players through their betting experience

AI personalisation that adapts the sportsbook journey for each individual player in real time.

Why operators choose DataPilot

  • BI you can actually use — not a BI ‘project’ that takes a year to set up.

  • AI that does the boring work — surfacing what changed, what is unusual, what is predicted.

  • One product for every team, one source of truth across verticals.

  • Built into the platform — no separate data engineering project required.

  • Open data export — DataPilot is not a lock-in, it is a starting point.

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